Rate card

Fixed figures, in writing.

One-time project cost, no retainer. Sub-$1,200 tiers show the price here. Larger builds get a fixed quote on a 30-minute call, before any work starts, and the figure does not move after you sign.

Triage

$400

48 hours · Any (Shopify, Squarespace, Wix, custom)

Site broken, stale, or non-functional? We fix it in two days and hand back keys plus documentation.

Included: A plain-English report on what broke and why
Included: The critical fix that gets your cart, checkout, or site back up
Included: Fix live on your site same day, with a handoff note
Included: One follow-up support window by email

Not included: design refresh · new pages · migration work.

Foundation

$950

2 to 3 weeks · Squarespace or Wix

Get found on Google. A 5-page site that shows up when locals search.

Included: 5 pages: Home, About, Services, Gallery, Contact
Included: Shows up on Google Maps and in jewelry searches with rich results
Included: Looks right on every phone and tablet
Included: Name, address, and phone consistent across Google, Yelp, and Facebook

Not included: copywriting · product photography · paid ad management · ongoing edits after launch.

Growth EngineMost chosen

Scoped on the call

3 to 4 weeks · Shopify or Wix Business

Foundation plus payments. Stop missing sales because the only checkout is your phone.

Included: Everything in Foundation
Included: Payments through PCI-compliant processors (Stripe, Square, or PayPal)
Included: 10 anchor products set up to show in Google search and Shopping, or a calendar booking system
Included: Deposits for custom work (percentage or fixed)

Not included: product photography · inventory data entry beyond the 10 anchor skus · paid ad setup.

Flagship

Scoped on the call

5 to 7 weeks · Shopify 2.0

A fully custom storefront. No template ceiling, no recovery gaps.

Included: Everything in Growth Engine
Included: A storefront designed for your brand, not adapted from a template
Included: 25+ products moved over with search-ready descriptions
Included: Abandoned-cart emails that bring shoppers back (3-email sequence)
Included: Page sections you can rearrange yourself, no developer needed

Not included: brand identity / logo design · ongoing content production · fully bespoke app-like builds (quoted separately).

Upgrade later and 100% of your original cost applies as credit toward the higher tier. Larger builds get a fixed quote on a 30-minute call.

What you will not get from us

Read this before booking. If any row below is what you need most, we are the wrong fit and will say so on the call.

A team. One person does the work. If the timeline needs a crew, we say so and refer you out.
Paid ad management. We set up tracking; we do not run ad campaigns.
Brand identity or logo design. We build the store around what you have.
Content production. Photography and copywriting are quoted separately or referred out.
Around-the-clock coverage. Business hours, San Francisco time, with a stated response SLA.

Add-ons

Branded Media Library: Your own private media cloud on a branded subdomain: every photo, video, and 360 spin in one place your team signs into with Google. The same platform serving 476,000+ files for Giraux Fine Jewelry today.
Local Dominance SEO: Your Google profile tuned, visit tracking set up, 40+ local directory listings, and a plan for steady new reviews.
Domain & Email Infrastructure: Your domain moved safely, plus professional email at your own name that actually lands in inboxes.
Virtual Inventory Feed (RapNet): Your RapNet or Polygon diamond inventory live on your site: real-time feed, 4C filtering, memo workflows.

Monthly care

Month to month, 30 days written notice, cancel anytime.

Standard Maintenance: You manage content. We keep it running. Domain, hosting, security, and email kept healthy. Monthly security patches. 1 hr/month content updates.
Active Management: Text us a photo. We handle the rest. Full Standard scope. Product uploads and catalog management. Monthly email campaign. Monthly report on traffic and sales. 24-hour priority response.

Book a call Read our standards