Digital District Partners

About the studio

A named human, not a vendor.

Digital District Partners is founded and run by Ricardo Reyes, the operator behind Giraux Fine Jewelry’s Shopify Plus storefront: a 49-year-old San Francisco merchant with 2,900+ SKUs and $13M+ in active catalog value. Storefront, analytics, email, media, search: we run all of it, every day.

The studio exists because most independent jewelers get one of two bad options: an agency that hands you off to an account manager, or a freelancer who disappears after launch. Here, the person on the discovery call is the person who ships your site, runs your catalog, and answers your texts after launch.

The name is the promise: the jewelry district, brought online. We work with independent fine jewelers: walk-in shops, family businesses, second-generation benches. We publish real numbers from every engagement.


  • Based: 888 Brannan Street, San Francisco
  • Working today: Giraux Fine Jewelry. Read the case study
  • Founder’s technical background: ricardoreyes.dev
  • Hablo español.
  • The honest row: one operator means if I am out, the work waits. No junior gets handed your store to keep a deadline.

Ricardo Reyes

Ricardo Reyes, founder of Digital District Partners